Welcome to the 3^rd AUSOM International Research Conference (AIRC).

Revisiting Business Practices in the Digitalization Era: Human Factors, Artificial Intelligence, and Sustainability.

Air University School of Management (AUSOM), Air University, Islamabad is organizing its 3rd International Research Conference to be held on December 3rd - 4th, 2026. The theme of the conference is “Sustainable Innovation and Digital Transformation and Green Growth for Future Ready Enterprises in Emerging Economies”.
In an era defined by climate urgency and rapid technological advancement, businesses and management practices face a dual imperative: to innovate sustainably while embracing digital disruption. The convergence of these forces is no longer optional rather a defining challenge and opportunity of the 21st-century organization.
This international research conference brings together leading academics, industry practitioners, policy makers, and doctoral scholars from across the globe to critically examine how sustainable innovation and digital transformation intersect, conflict, and catalyze one another within business and management contexts.
The primary objective of the conference is to explore how sustainable innovation and digital transformation are redefining contemporary business practices, organizational strategies, and management paradigms. In an era characterized by rapid technological advancement, environmental challenges, and shifting global market dynamics, the integration of sustainability with digital technologies has become critical for long-term competitiveness and responsible growth.v It is a pleasure to invite you to submit Papers/Concept notes/ for AUSOM International Research Conference 2026 (AIRC) organized by the
Air University School of Management, Air University Islamabad.

Last date of Submission: 10^th November, 2026.

Two-Day International Conference (Onsite & Online)
December 03^th & 04^th, 2026.

Conference Topics

The future of the workforce: Opportunities, challenges, and implications for society

Adoption and Institutionalization

Opportunities, challenges, and implications for society

Environment and Conservation

Finance and investment practices

Human-centric approaches to AI design, implementation, and governance

Project and supply chain management

Smart cities for sustainable urban development

Consumer behaviour and consumption patterns

Healthcare: Improving outcomes and access to care

Tourism, Hospitality and Management

Aviation Management

Higher Education

Ethics

Important Dates

30^th August, 2026
( Abstract/PhD Proposal Submission )

30^th October, 2026
( Full Paper Submission)

10^th November, 2026
( Registration Deadline: )

25^th November, 2026
( Submission of Presentation)

3 - 4^th December, 2026
( Conference Date)

Submission Guidelines

Scholars, practitioners and students are invited to submit their abstracts in word format, with their full names, addresses, affiliating institutions, author’s brief profile, official email address and passport-size photographs by 30th September 2026 to the conference chair, via email: [email protected]. The submitted abstracts will undergo a rigorous double blind peer review process. Authors whose abstracts get selected will be informed through email. Authors of the accepted abstracts will be required to send their full papers by 30th October 2026. The selected papers will be reviewed by the conference committee, and the authors will be notified shortly after. All of the research work should be original; not previously published or accepted for publication elsewhere, neither in journals, nor books. Papers exceeding similarity index (plagiarism) of 19% with more than 5% from single source, more than 8% will not be entertained, with AI% not exceeding 8%. Papers to be submitted via email should follow the requisite format as per instructions given below:

Abstracts submitted to: [email protected] in word format, not exceeding 500 words, preferably one page only in English Language.
Title of the paper must be bold and underlined, and the name of the author/authors placed below the title of the abstract (not bold, not underlined and not in italics), both must be centered.
Margins of at least one inch on all sides, Times New Roman font (12pt) italicized
Full-length papers should not exceed 25 double-spaced pages; PhD proposals should not exceed 10 pages.
Cover page to indicate the title of paper, the name of authors and affiliations, along with corresponding author’s email.

Registration Fee

Research Participants: PKR 2,000
Students: PKR 1,000
International Participants: US$ 200

3rd AUSOM International Research Conference

Last date of Submission: 10th November, 2026.